Build your business
web presence
Hi,
My name is victor
and
I will be discussing about how to build
your business web presence from scratch with some basic knowledge .
The
ways you can create an online presence from websites and social media to mobile
app
You
can see just how important it is these days to be online.
The
most obvious way to “go digital” is
with a website. With websites, we can do
much more.
Your
site can help people do research, chat with experts, read customer reviews,
watch videos, buy things, track orders – with your website you can analyze the
customer reaction and their mode of
concentration .( what they like most, and what they do not .) and
much, much more.
Starting
with a website is a very good idea, but the key factor is to be able to be able
to understand what your site actually needs in order to support your business
goals..
Of
course, it’s also possible to do business online without a website. If you own
a fashion store, for example, and you want customers to be able to find you,
website or not. you can still build your online presence .
https://web.facebook.com/VicokaGraphics/ |
You
can also use social media as your
digital presence. in my recent research , there has been an increase (78%)
of People all over the world who uses Facebook and Twitter pages and other social
platforms to complement and to establish
their digital presence.
Another way you can reach customers online is
through their mobile. You can create and offer your business apps to customers
yourself, for better communication and easy accessibility of service rendered.
Apps
can take advantage of a mobile device’s unique capabilities, like GPS, mapping
and phone, to connect with customers. If a customer installs your app on his/
her mobile, the next time she’s near your shop, the app might send her a
special offer, thanks to GPS.
Apps
could even let customers place an order at a spot, an effective system that
beats traffics and the queue .
Mobile apps are often used as loyalty tools, to
encourage existing, frequent customers to come back…
most
important fact of this is the uprising of mobile apps against websites .
and
statistics has shown the necessity why
every business should operate a mobile app.
you
will all bear me witness that major big companies around the globe have been
trying to engage their customers with
mobile apps. ( jumia- Opay – banks – amazon - ……)
That
was because website is like a junk of information, it’s a location of millions
of information, from story to music, gif ,videos, lots of them, and there are
possibilities that a customer who has been engaged with your site content gets
carried away by pop up ads , and many other windows through which their
attention might get shifted from your
online shop into another thing .
in
an attempt to make sure customers don’t get carried away by flying or hanging
information’s, mobile app was introduced ,
and
this helps to make the customers get familiar with natures of service rendered,
and it also helps to lay hold on their attention , and also increases the
chances of making them order from your shop.
:
whether you use a website or social media, mobile apps, or all of the above,
the trick is to decide what you want customers to do, then create a home that
accomplishes those goals. Together, these things work as your digital
storefront: your space to interact with customers online.
Key learnings
There’s more than one
place for people to find you online. In this lesson we’ll explore just how
important being online is these days, as well as some common ways to do it,
including:
- websites social media mobile apps.
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